BRAND CONTENT CREATION
Client: Wilderness Motorhomes
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Creation of weekly blog posts, seasonal EDMS, and press releases as required
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Staff interviews for team profiles
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Creation of new copy for relaunched Wilderness website during company rebrand in collaboration with the Wilderness marketing team
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Subediting of existing customer communications
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Client: SmartRV
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Creation of blog posts, seasonal EDMS, press releases and new customer communications as required
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Staff interviews for team profiles
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Subediting of existing customer communications
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Client: Schneider Electric
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Creation of new copy for relaunched PDL NZ website; working to briefs from Schneider Electric marketing team
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Creation of consumer case studies to highlight specific products in PDL stable:
- Marlborough container build
- Christchurch home renovation
- Christchurch quake rebuild -
Creation of trade case studies to highlight specific products for electricians/builders/architects
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ADVERTORIAL / SPONSORED CONTENT COPYWRITING
I write content for brands that delivers their message in a style tailored to a specific audience.
Client: Drinksbiz
Gisborne's Sunshine Brewing turns 30
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interview and writing of company profile to mark 30th anniversary
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Client: Drinksbiz
Taylors Wines marks its 50th anniversary
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interviews and writing of feature to cover company history and new product release
Client: Drinksbiz
Brown Brothers releases its new Prosecco
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interviews and writing of new product development story
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MAGAZINE FEATURES
Client: 66 Magazine
Cover story - Interview with designer Karen Walker
Client: Drinksbiz
Interview with Jo and Dave James of Juno Gin
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Client: 66 Magazine
Interview with tailor
Murray Crane
Client: Living Well
Feature on the benefits of spending time alone
Client: Drinksbiz
Interview with UK bartender Matt Whiley
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Client: Juno
Feature on the effects of digital overload
Client: Dish
Feature on the new culinary movement ConversatioNZ
EARLIER FEATURES
Dish
Food power
Interview with chef
Robert Oliver
Making magic
Interview with chef
Heston Blumenthal
Meals on wheels
Interview with LA food truck hero Roy Choi
The new Nordic frontier
Interview with chef
Rene Redzepi of Noma
Food's best defence
Interview with author
Michael Pollan
A bone to pick
Interview with chef
Fergus Henderson
Little Treasures
Out of office
Feature on preparing for maternity leave.
We need to talk
Feature on post-natal depression in NZ
Back to work
Feature on returning to work after maternity leave